Should I Be Focusing on Optimising My Content for AI or Traditional Search Engines Like Google?

May 19, 2025

Alice James

You should focus on both. AI search can’t be ignored, as the search landscape is changing dramatically and rapidly. However, it’s still highly important to optimise your content for traditional search engines as well. Luckily, optimising your content for AI can also be beneficial to help you rank on SERPs, so the two go hand in hand.

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